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BRANDSTORMING
WDA’s Brandstorming Sessions involve
a full-day off-site meeting with your key company personnel
and WDA executives. The goal of the session is to brainstorm
imaging, positioning and differentiation strategies
for your brand.
Topics covered include:
- Product & Merchandising
Assessment
- Brand Persona
- Consumer Profile
- Obstacles & Opportunities
An interactive workbook
is provided for session attendees to complete and
return to WDA prior to the session.
Your responses are then used to help us tailor the
Brandstorming Session to your company’s needs. As
a follow up to the session, a written Marketing/Business
Strategy Report is delivered with actionable recommendations.
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